In some ways that makes our lives more difficult because we cannot control how others link to us, much less whether they link to us. There are some ways around this that I'll touch cover in the next installment. But first a word about Page Rank.

You must think of search engine optimization as a long-term investment in your website. It is an ongoing marketing effort that takes persistence. As you begin to implement optimization techniques, remember it can take several months before you see the results, so be patient. Here are some tips to help you improve your website rankings in the future.

semantic seo The idea is to build a web of backlinks using Web 2.0 properties Google Loves to target your niche keywords. Keyword rich content, Digitaleer Phoenix plus web 2.0 properties, plus video, plus pics, plus SEO on page factors, Plus social bookmarking and keyword rich hyperlinks, equal one hell of a Google friendly site.

In other words, your website lacks one powerful internet-based marketing tool - link building. This is the practice of doing anything to build links to a website. This in turn will allow the search engines to know if your web page can be included in the search result list.

2) Target long tail keywords. These keywords have lower volumes of traffic, but in total add up to a sizeable amount of business. These keyphrases will of course have less competition which means you will be able to see results far quicker and with less effort, givingyour SEO campaign an initial boost.